“I believe that trendy clothing should be accessible,” Posen tells PEOPLE. “And I want to directly acknowledge that fashion loves bodies. I love women who have bodies and curves, so I really want to embrace that. My ideal are the women on the street.”
Those “Z Spoke women,” as the designer calls them, are “trend-driven, flirtatious, socially savvy through media and life on the street,” he explains. “I try to create a collection that can have a youthful quality to it, but has an age- and shape-diverse ability, too.”
Posen’s Lord & Taylor collection includes dresses that retail from $149-$199, plus a few separates and handbags, as well. His favorites include a sleeveless watermelon dress (far left) — “I think it’s really cute, really easy, what it should be,” he says — a black-and-white washed faille frock he calls a “pinafore dress” — “I like that it’s just a white sheath that has a textured silk overlay on it,” he explains — plus a few more work-appropriate looks.
The line will refresh seasonally, with new pieces to come. And perhaps new accessories, too. As Posen hints, “We’ll grow the accessories and some other categories that might happen in the future … that I can’t talk about yet!”
